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Growing a Business

What A Business Plan Will REALLY Reveal About Your Business

October 20, 2023

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I'm candice!

I'm Candice, your new tell-it-like-it-is BFF (and purpose cheerleader). Are you ready to grow and scale a profitable business with purpose–and one that gives back to your meaningful life? Thought so!

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What's your brand cocktail for success?

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*cues up to the bar* Let's start the tab, shall we? Take the quiz and find your brand cocktail for success.

Wondering what the deal is with a business plan–and if you even need to write one? In this episode, I walk you through what a business plan will reveal about your business and how to get started. Every business in the wedding industry needs a business plan. And a wedding industry business plan isn't as hard to write as you think! In this episode of The Power in Purpose Podcast, we talk about the five things a business plan will reveal about your business. Once you listen, be sure to download your Free Business Plan Template, Outline & Guide.

Are you ready to start moving in the RIGHT direction by taking ownership of your ideas, forming them into strategies, and then taking action? Are you ready to grow the business YOU want? In today’s episode of the podcast, I’m helping you step into your BOSSINESS by sharing the 5 things a business plan will reveal about your biz.

I know what you're thinking: writing a business plan is not high on your list of things to do.

Struggling to write your wedding business plan? Listen to this podcast episode as I walk you through how to develop your wedding business plan, including a free business plan template, guide and outline to get you jumpstarted. Available on the Power in Purpose Podcast, hosted by Candice Coppola, business mentor, coach, published author, and wedding planner/designer. This business plan template for your wedding business will help you create strategies that work, book you more clients, and make your business profitable.

You're probably asking yourself, what's the point of writing a business plan? I know what I want for my business, and I'm working toward my dreams, goals, and aspirations every single day.

It's true. You've gotten this far in your journey WITHOUT a business plan. No one can take that away from you. But imagine, just for a second, what you could accomplish if you wrote down a strategy for your wedding business?

Struggling to write your wedding business plan? Listen to this podcast episode as I walk you through how to develop your wedding business plan, including a free business plan template, guide and outline to get you jumpstarted. Available on the Power in Purpose Podcast, hosted by Candice Coppola, business mentor, coach, published author, and wedding planner/designer. This business plan template for your wedding business will help you create strategies that work, book you more clients, and make your business profitable.

So, why is writing a wedding business plan important?

Here's a fun statistic: did you know that people who write down their goals are 42% more likely to achieve them?

The same principle can be applied to strategies for your wedding business. I'm talking about strategies like sales, ideal clients, marketing, and growth.

They’re all the same in that when you develop these areas on paper, you’re much more likely to see them through to success.

What is a business plan?

A biz plan is an overarching strategy for the who, what, how, when, and most importantly, the why.

And let's face it, the why is why we’re all here and why YOU listen to our podcast!

You take strategies you would have in your company: your ideal clients, marketing, sales, competitive analysis… and you map out a plan for them. 

A business plan is an overarching strategy for the who, what, how, when, and the why.

In today's episode, I'm sharing the 5 things a business plan will reveal about your wedding business. I will walk you through my philosophy about business plans, share the 5 strategies it will reveal, and give you tips on how to jumpstart the process.

What does a biz plan accomplish?

It requires you to think deeply about what you want for your future, who you want to serve, and how you will get there.

Writing a business plan has the power to transform your biz.

But I get it.

It’s not like I’m sharing 5 ways to make millions of dollars…. But….. it is the secret sauce to building and scaling a business that will last and maybe make you a million dollars.

It will definitely reveal if your business is even capable of making a million dollars.

After you listen to the episode, be sure to download your Free Business Plan Template, Outline & Guide. This free template helps to take the fear out of writing a biz plan and will get you past the dreaded blinking cursor.

In this podcast episode about how to write a wedding industry business plan, I teach you:

  • Why a business plan is so important for your business and what a business plan actually is
  • The 5 things a biz plan will reveal about your company
  • How to do market research
  • The power of knowing your ideal customer
  • How your strengths, weaknesses, opportunities, and threats help you build a strategy
  • Discovering your core values and what they mean
  • Uncovering your purpose and making that your center
  • 7 tips on how to get started with your biz plan
  • How often you should revise/update your business plan

A biz plan requires you to think deeply about what you want for your future, who you want to serve, and how you’re going to get there.

Thanks for tuning into today’s episode of The Power in Purpose Podcast. I want to know– what was your biggest takeaway? Head to my Instagram to join the conversation!

Explore More Wedding Industry Resources

For More Wedding Industry Business Secrets, Follow Me on Instagram

Weekend mode ✨activated ✨

It’s been a month since we moved into our home and most mornings, we sit outside here with our coffee and talk about the day ahead.

Someday, I hope to sit out here with the women in my mastermind and talk about our years and lives ahead. ✨✨✨

For now, good morning ☕️ and happy Saturday

#barbados #backporch #candicecoppola #weddingproinsiders #weddingindustry #weddingplannereducation #weddingpros #weddingindustry #newhomeowner #saturdaymorning #saturdaymood
Happy international Women’s Day! ❤️ When I was thinking about what this day means to me, I think about all the amazing women in my life - and how lucky I am to know them.

Thank you to every woman in my life who has listened, laughed, shared, uplifted and taught me valuable lessons. Every day I feel lucky to serve women and support women. 

Shout out to @techsavvycreative who is smart and kind and the sweetest friend! ❤️❤️❤️ #internationalwomensday #womensupportingwomen #womeninbusiness
Raise your hand if you let shiny object syndrome wreck havoc in your business 👋🏻👋🏻👋🏻👋🏻

Steven Greitzer from @ourprovenance joined me for a tech talk this week on the podcast! We definitely chat about the mistakes we make when it comes to tech - and how you can be more intentional with the tools you use.

He also shares his predictions for tech this year! 2023 was definitely all about ChatGPT and the rise of AI, and Steven has some opinions about what you can expect in 2024. 

If you’re not familiar with Stephen, he’s the founder and CEO of Provenance. After spending many years officiating weddings and coaching first-timers to do the same, it became painfully clear that the only resources out there for wedding officiants were generic Madlib templates, convoluted blog posts, and outdated scripts.

Today, Provenance has a suite of AI tools that has been helping thousands of couples, officiants, and guests design personalized and meaningful ceremony scripts, vows, and toasts for modern-day weddings.

With over a decade in the tech space, and now a tech founder himself, Steven was the perfect guest to have on this week to break down tech trends we need to watch out for!

It was an awesome episode and I’m excited for you to tune in and hear Steven’s predictions. 

#provenance #weddingplanning101 #weddingplanningsoftware #weddingindustry #weddingideas #candicecoppola #powerinpurposepodcast #aitools #weddingtrends #weddingpros

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Each week, we explore how to build a profitable business with purpose—and the stories behind successful entrepreneurs who have. Get ready to dig in and have meaningful conversations about business and life, as we explore the strategies and techniques that build the kind of business you want. 

I believe entrepreneurs who lead with their purpose are more successful, less likely to burn out, and deeply connected to why they do what they do. 

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