I’ve always admired Michelle for her strong, honest sense of the wedding industry. In a loud chorus of advice from business coaches, Michelle’s voice is one you need to listen to. I asked her to share some financial wisdom that could help us all– and these are the 3 top financial mistakes you’re making in your wedding business. The article below is written entirely by her.
I’ve known the brilliant, smart and funny Michelle Loretta for many years. In fact, I think we go as far back as 2008 when we met at an industry conference. If are not familiar with Michelle– you need to be! She is a business consultant and financial strategist for wedding and event professionals. As founder of Sage Wedding Pros she blends her past as an accountant for Deloitte, a sales and marketing manager for DDLA, a merchandiser for Coach, and a stationery entrepreneur to strengthen wedding businesses worldwide.
Sage Wedding Pros also produces the next-level summit Be Sage Conference — which I highly recommend you put on your list of must attend conferences. Michelle is also an avid speaker, sharing her knowledge at a number of additional industry conferences including NACE Experience, Biz Bash Live, and Association of Bridal Consultants.