If you’ve ever stared at a blank screen, trying to come up with the right words for an email, blog post, or Instagram caption, only to end up frustrated and out of time, you are not the only one my friend. And if you’ve turned to AI for help, you might have been disappointed by how generic or robotic the results sounded. That’s why I put together this post full of ChatGPT prompts for wedding pros. Because when used the right way, AI can save you serious time and actually make your marketing stronger.

If you’re new here, I’m Candice Coppola—wedding industry educator, coach, and the founder of The Planner’s Playbook. I help wedding pros build profitable businesses with purpose, without burning out. Over the last couple of years, I’ve been leaning deeper into the world of AI, not just as a trend, but as a practical tool you can train to sound like you. I even built a custom GPT for my students and let me tell you, it’s been a game changer.

In this blog post, I’m sharing how to get better results with ChatGPT, plus the exact prompts you can use for your content, emails, and more. We’ll talk about how to stay on-brand, how to train AI to reflect your voice, and how to finally make AI work for you.

Why ChatGPT Often Makes Wedding Pros Sound Like a Robot

If you’ve ever asked ChatGPT for help and ended up with something that sounds nothing like you, welcome to the club. One of the biggest reasons AI content feels off is because you’re asking it to write without giving it enough context. When your prompts are too vague or general, ChatGPT fills in the gaps with what it thinks you want. You end up with copy that feels cheesy, overdone, or like it was written by someone who’s never planned a wedding in their life.

Another common mistake I see wedding pros make? They forget to tell ChatGPT what kind of voice to write in. AI is smart, but it’s not a mind reader. If you don’t give it specific guidance about your tone, it’s going to default to something bland or overly enthusiastic. And that’s how you end up sounding like every other wedding pro using ChatGPT online.

The final issue I see is that most people start in the middle. They ask ChatGPT to write a caption or blog post without ever teaching it who they are, what they stand for, or what makes their voice unique. AI isn’t supposed to replace your creativity. But if you treat it like a trained team member, it becomes a powerful partner that actually sounds like you.

How to Train ChatGPT to Sound Like You

If you want ChatGPT to stop sounding like a salesy stranger and start writing like you, you have to treat it like a team member. That means giving it real direction, real examples, and the chance to actually get to know your brand voice. The better the setup, the more effective your ChatGPT prompts for wedding pros will be.

Start by Cataloging Your Best Content

Before you even start writing prompts, gather examples of content that truly sound like you. Compile Instagram captions, email replies, testimonials, blog posts, or podcast transcripts. These are the materials you’ll use to train ChatGPT, so it can respond to your prompts with tone, style, and language that actually reflects your brand.

Specifically Define Your Tone

If your tone is confident, cheeky, poetic, or direct, say that. The clearer you are, the more accurate your results will be. Add what you don’t want, too. I recommend avoiding any corporate jargon, em-dashes, or excessive emojis. When your tone is dialed in, your ChatGPT prompts for wedding pros become ten times more powerful.

Give It a Role

Tell ChatGPT exactly who it’s writing as (you), who it’s speaking to (your ideal client), and what the goal is (most likely, sell your services). Give ChatGPT your services, pricing, aesthetic, and what makes your client experience different. The more specific you are, the more aligned your content will be.

Save and Reuse Your Brand Voice Framework

Once you’ve trained ChatGPT on your tone and content, save that framework somewhere you can reuse (like a google doc you can upload again or a custom GPT). This is especially important as you start experimenting with different ChatGPT prompts for wedding pros. 

When you give ChatGPT the right inputs, it finally becomes the assistant you hoped it would be. No more cringing at the emoji-filled outputs. No more wasting time giving Chat even more prompts to make outputs “better”. With this foundation in place, your ChatGPT prompts for wedding pros will actually sound like you, and start converting into clients. 

Now that you know how to train ChatGPT to reflect your brand voice, let’s talk about what to actually ask it. 

15 ChatGPT Prompts for Wedding Pros

Once your brand voice is trained and saved, writing content becomes so much easier. You’re no longer starting from scratch, you’re building from a place of alignment. Whether you’re trying to show up more on Instagram, improve your client experience, or finally send that sales email, these ChatGPT prompts for wedding pros will help you get it done faster and better.

Once you’ve pasted these prompts exactly as they are, or tweak them with specific details about your tone, offers, or audience to get more customized results, make sure to add this: I own a [insert your service here — e.g., full-service wedding planning company, fine art wedding photography studio, floral design business, etc.]. My ideal clients are [describe your couple — e.g., modern, stylish couples in their late 20s–30s who value luxury experiences, personalization, and timeless elegance]. My brand voice is [describe tone — e.g., elevated yet approachable, romantic and detail-oriented, warm but professional].

As a little extra tip, ask ChatGPT what other information it needs from you to get started! It’s a great way to give ChatGPT extra context you may not have thought of.

Social Media Content

• You are a seasoned wedding marketing strategist who specializes in helping wedding professionals attract their ideal couples through social media. Please generate 10 social media post ideas tailored to my services and ideal client, including a mix of educational, inspirational, behind-the-scenes, and personal storytelling content that will engage my audience and build trust.
• You are a wedding content strategist who specializes in helping wedding professionals create Instagram Reels that educate, entertain, and attract their ideal couples. Please brainstorm 15 Instagram Reel topic ideas that balance education and entertainment.
• You are a wedding marketing strategist who specializes in repurposing client testimonials into engaging social media content for wedding professionals. I have recent client testimonials praising [insert key points — e.g., my attention to detail, calming presence, creativity, seamless execution]. Please suggest 12 creative ways to transform these testimonials into social media content, including Instagram Reels, carousel posts, stories, and captions. Focus on formats that feel authentic, visually appealing, and relatable to my ideal couples.

Email Marketing

• You are a wedding marketing strategist and email copywriter who specializes in helping wedding professionals convert new inquiries into booked clients. Please outline a 4–5 email welcome sequence for new inquiries. Each email should have a clear purpose (such as introduction, sharing my portfolio/work, outlining process, overcoming objections, and encouraging a consultation call). Provide subject line ideas, key talking points, and a recommended call-to-action for each email.
• You are a wedding copywriter and client communication strategist who helps wedding professionals re-engage cold leads with warmth and authenticity. Please write 3 thoughtful, on-brand re-engagement email/message options I can send to leads who inquired but haven’t responded in weeks.
• You are a wedding marketing strategist and email content creator who helps wedding professionals nurture leads and past clients through engaging newsletters. Please suggest 12 content ideas for a monthly newsletter that are both helpful and engaging. Include a mix of educational content (tips, planning advice), inspirational features (real weddings, design trends), behind-the-scenes stories (my process, what I’m working on), and personal touches (favorites, seasonal thoughts). Each idea should be specific to my type of wedding service and designed to build trust while staying true to my brand voice.

Blog + Website Copy

• You are an SEO strategist and content writer who specializes in helping wedding professionals attract their ideal clients through organic search. Please brainstorm 15 blog post ideas that are based on what engaged couples typically search for when planning a wedding. Include a mix of: Educational guides (how-tos, checklists, planning tips), Inspirational content (real wedding stories, design trends), Local SEO-friendly posts (venues, vendors, seasonal advice for [insert your region]), Service-specific content that subtly highlights my expertise.
• You are a brand copywriter who specializes in creating clear, confident, and compelling website copy for wedding professionals. Please rewrite my homepage headline to sound more confident, clear, and client-focused. Provide 5 headline options that highlight my unique value and immediately resonate with my ideal couples.
• You are a brand storyteller and website copywriter who specializes in writing About pages for wedding professionals. Please help me write an About page that feels personal, authentic, and aligned with my brand values. The copy should: share my story and personality in a relatable, engaging way, highlight what makes my services unique, build trust with my ideal couples without sounding overly formal, and include a short headline, intro paragraph, main story section, and a call-to-action that invites visitors to connect with me.

Client Communication + Wedding Day Support

• You are a client communication strategist and copywriter who specializes in helping wedding professionals set boundaries with kindness and professionalism. A client has requested [insert what they’re asking that’s outside scope — e.g., additional edits, extra planning tasks, custom floral mock-ups, etc.]. Please draft 3 response options that are kind yet firm, aligning with my brand voice. Each response should: acknowledge and validate their request, kindly but clearly explain why it’s outside the agreed scope, offer an alternative solution (e.g., an upgrade, referral, or additional fee), and maintain a positive, professional tone that preserves the relationship.
• You are a client communication strategist and email copywriter who specializes in helping wedding professionals turn consultation calls into booked clients. Please draft a follow-up email I can send after a consultation call. The email should: thank them warmly for their time and express excitement about their wedding vision, briefly recap what we discussed on the call (services, style, priorities, date, venue, etc.), reiterate the unique value I bring to their experience, include next steps (e.g., reviewing proposal, signing contract, scheduling a second chat), and end with a confident but approachable call-to-action.
• You are a professional copywriter who specializes in client and vendor communications for wedding professionals. Please draft a thank-you email I can send to my vendor team after a successful wedding weekend.

Business Growth + Content Strategy

• You are a content strategist and social media marketer who specializes in helping wedding professionals create consistent, engaging content. Please map out a 30-day content plan for Instagram (or other platform if preferred) that balances education, inspiration, behind-the-scenes, client features, and personal storytelling.
• You are a brand strategist and marketing consultant who specializes in helping wedding professionals create content pillars that guide consistent, strategic marketing. Please identify 4–6 content pillars I can use across all my marketing platforms (Instagram, blog, email, Pinterest, etc.).
• You are a business efficiency consultant who specializes in helping wedding professionals streamline their weekly workflows with AI tools. Please suggest practical ways I can use AI to save time in my weekly workflow. Focus on tasks like:

Whether you’re writing content, managing communication, or planning your next big launch, these ChatGPT prompts for wedding pros can take the pressure off and help you think bigger. Once you’ve trained ChatGPT on your tone and brand, it becomes less like a tool and more like a creative partner.

But before you dive in, let’s talk about some of the biggest mistakes wedding pros make when using AI, and how to avoid them. Because if you’re still getting results that sound flat or off-brand, you might be missing one of these key steps. Let’s make sure you’re using it the right way.

What Not to Do When Using AI in Your Wedding Business

If AI hasn’t worked for you yet, it’s probably not the tool, it’s how you’re using it. ChatGPT can only create strong, on-brand content if you give it the right inputs. Otherwise, you’ll end up with captions that feel stiff, emails that sound robotic, or blog posts that totally miss the mark.

Here are a few things to avoid:

• Don’t start with vague prompts. ChatGPT isn’t a mind reader. The more context you give, the better your results will be.
• Don’t skip tone direction. If you don’t tell it how to sound, it’ll default to something generic (and often cringey).
• Don’t use AI as a strategy replacement. It’s a tool, not a business coach. You still need clarity on your offers and audience.
• Don’t copy and paste without editing. Even great AI content needs your eyes on it before it goes public.
• Don’t expect it to know your voice unless you’ve trained it. That’s where most people go wrong.

Once you know what not to do, ChatGPT becomes a lot more effective. And if you want to skip the trial and error, I’ll show you exactly how to set it up for success.

Ready to Train ChatGPT to Be Your Wedding Planning Assistant?

If you’re ready to stop wasting time with off-brand content and finally make ChatGPT work for your business, I’ve got something for you. Inside my 90-minute masterclass, I’ll walk you through exactly how to train ChatGPT to sound like you—using your tone, your voice, and your values.

This isn’t about templates or hacks. It’s a repeatable system designed specifically for wedding pros who want to save time and show up more consistently without outsourcing their voice or vision. 

I’ll even give you access to the exact tools I use with my students, including the same BrandVoice GPT that’s already changed the game inside The Planner’s Playbook.

Ready to join us? Click here to enroll in the masterclass and start using ChatGPT prompts for wedding pros to streamline your content, save time, and finally sound like you.

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