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I believe that entrepreneurs who lead with their purpose are more successful, less likely to burn out, and deeply connected to why they do what they do. 

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Honest Circle.Co Review: Why I Chose Circle.co vs. Facebook Groups for My Community

When the idea for The Planner’s Playbook – an educational community for wedding planners – came to mind, I faced a crucial decision. Where should I host this online community? For many, Facebook Groups are a default choice; it’s familiar, almost everyone has an account, and it has a range of useful features. But a […]

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Wedding rehearsals are imperative when it comes to making sure that the wedding ceremony runs smoothly. As a wedding planner, you should know that rehearsals are also the perfect opportunity for your wedding couple, along with their bridal party, to calm their wedding day nerves and get them excited for what’s to come. With that […]

6 Critical Mistakes Wedding Planners Make During Rehearsals

Wedding Planning Advice

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There are times, especially in the fast-paced wedding industry, when you may start feeling stuck in your wedding business. Be it fewer clients than usual or a sudden lack of motivation – it can leave you feeling like you are in a constant battle. But, you’re not alone. In fact, as a business coach who […]

8 Things You Can Do When Feeling Stuck in Your Wedding Business

Growing a Business

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With over 12 years in the wedding industry under my belt, I'm going to share with you ALL the mistakes you have to avoid as a wedding planner. I have seen certain mistakes be made - by wedding planners - over and over again. As a business coach, I want something different for you. I want you to have the business that you want, and I want to make sure you're not believing some of the lies that marketers in our industry are screaming from the rooftops. Like you already know - it's not all good advice on the internet. I'm going to break down just 9 of the biggest wedding planner mistakes I see people make (and give your some advice on what to do instead!).

Okay. Buckle up, friends! With over 15 years in the wedding industry under my belt, I’m going to share with you ALL the mistakes you have to avoid as a wedding planner. I have seen certain mistakes be made – by wedding planners – over and over again. As a business coach, I want something […]

9 Mistakes to Avoid When Starting your Wedding Planning Business

Starting a Business

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Are you a wedding professional who’s been wondering if it’s time to raise your prices? You’re not alone. It can be a difficult decision to make, but there are a few signs that indicate it may be time for a rate increase. In this episode of The Power in Purpose Podcast, I am sharing valuable […]

Should You Increase Your Price? How to Know When It’s Time to Raise Your Rates

Podcast Show Notes

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Today, we have so many resources at our fingertips to create powerful and profitable blogs for our wedding business. But before you start typing, I’m going to share my top blogging tips for wedding pros in 2023, so you can jump ahead and start maximizing your blogging efforts today. Let me let you in on […]

Top 5 Blogging Tips For Wedding Pros in 2023

Growing a Business

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Kendra Moran is the owner of Kendra’s Events, a wedding planning company based in Dallas-Fort Worth, Texas. With 25 years of industry experience, Kendra brings a wealth of wedding planning knowledge to the table. She is passionate about serving and working alongside others who share her appreciation for quality and genuine connection.

Planner’s Playbook Member Spotlight: Kendra Moran of Kendra’s Events

Planner's Playbook Member Spotlights

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If you're in the wedding industry, you know that standing out from the competition is really important for your success - but it's also becoming so difficult - because EVERYONE is starting to look the same. So, how do you create a recognizable brand that sets you apart? On this episode of The Power in Purpose Podcast, I’m joined by MY graphic designer and branding strategist, Nicole Yang, to discuss just that. In this episode, we dive into how to create a recognizable brand in the wedding industry and how to have consistent branding!

If you’re in the wedding industry, you know that standing out from the competition is really important for your success – but it’s also becoming so difficult – because EVERYONE is starting to look the same. So, how do you create a recognizable brand that sets you apart? On this episode of The Power in […]

Wedding Industry Branding: How to Create A Recognizable Brand in the Wedding Industry with Brand Strategist Nicole Yang

Podcast Show Notes

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Dana Lewis is the owner of DWD Travel & Destination Weddings, a destination wedding company serving couples getting married in Mexico and The Caribbean. Dana is also a Texas mom to twins and a scrapbook aficionado who is always moving. You could say she lives and breathes travel.

Since starting DWD in 2015, Dana has been able to help over 200 couples plan their weddings and honeymoons. She is committed to creating unforgettable memories and experiences for her clients all over the world. In addition, her clients are delighted to have her help to eliminate the overwhelm that can come with planning such a special trip.

Planner’s Playbook Member Spotlight: Dana Lewis of DWD Travel & Destination Weddings

Planner's Playbook Member Spotlights

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Are you starting or growing a podcast? Starting and growing a podcast can be overwhelming, especially when it comes to choosing the right tools to get the job done. As a seasoned podcaster, I’ve tried my fair share of tools and have landed on a handful that I can’t live without. In this post, I’ll […]

These are the Top Podcasting Tools Every Podcaster Should Use

Wedding Industry Tech Tools

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In this episode of the podcast, branding photographer Amalie Orrange of The Branded Boss Lady shares her tips and tricks for nailing your brand photoshoot and having fun doing it. From wardrobe and props to hair and makeup, Amalie covers everything you need to know to have a successful session with your brand photographer.

Are you ready to have a blast at your next brand photoshoot? In this episode of the podcast, branding photographer Amalie Orrange from The Branded Boss Lady shares her tips and tricks for nailing your brand photoshoot and having fun while doing it. From wardrobe and props to hair and makeup, Amalie covers everything you […]

Amalie Orrange From The Branded Boss Lady On How to Nail Your Brand Photoshoot and Have Fun Doing It

Podcast Show Notes

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Nicole Serse and Kristen Ligas are co-owners of Well-Dressed Events, a wedding planning company based in New Jersey. They met in 2012 at a fashion and beauty PR agency, and their love for planning media events brought these two powerhouse women together. In 2016, Well-Dressed Events was born.

Planner’s Playbook Member Spotlight: Nicole and Kristen of Well-Dressed Events

Planner's Playbook Member Spotlights

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I'm Candice, your new tell-it-like-it-is BFF (and purpose cheerleader).

I'm Candice: former owner of Jubilee Events, 2x published author, podcast host, and your guide to a building the kind of business you want.

I've been mentoring wedding industry entrepreneurs for over 10 years, mostly while I was growing my renowned wedding planning & design company.

In 2019, I sold my 6-figure business so I could help you build the kind of business that you want.

Purpose changed my life—I know first hand how powerful it is. I'm on a mission to help women discover their gifts, build businesses around their talents, and live each day on purpose.

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Get ready to grow your business with intention, one episode at a time. Join me every Tuesday to have a conversation about marketing, mindset, or money on The Power in Purpose Podcast.

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