5 Strategies to Book MORE Ideal Clients this Engagement Season

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Hey you! I'm Candice. I've owned my wedding planning and design business, Jubilee Events, for 12 years. I'm a 2x published author, podcast host, and your proud mentor.

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As we enter into Engagement Season– which traditionally runs from November to April– I want you to start developing your sales strategy NOW.  In order to be successful in business, you MUST be successful in sales. That’s why I’m sharing 5 sales strategies that work.

Do you have a defined sales process? 

When we start out in business we wear MANY hats– and there is one hat, in particular, you might not be aware of that you put on every day. Along with being in charge of everything from your website to payroll– you’re also the lead salesperson for your business. In fact, the role of sales might be the most important role of all. 

As we enter into Engagement Season– which traditionally runs from November to April– I want you to start developing your sales strategy NOW.  In order to be successful in business, you MUST be successful in sales. That’s why I’m sharing 5 sales strategies that work.

WHY DO YOU NEED A SALES STRATEGY? 

Did you know that people who write down their goals are 42% more likely to achieve them? The same principle can be applied to strategies for your business — sales strategies, marketing strategies, growth strategies– they’re all the same in that when you develop these areas on paper, you’re much more likely to see them through to success.

An exclusive business mastermind for wedding pros who want to build a profitable business with purpose. The doors are open, but only for a limited time. Join now!

On today’s episode of The Power in Purpose podcast, I walk you through:

  • Personalizing Your Pitch: Every person who inquires about your goods or services is unique. Are you personalizing your sales pitch to each individual?
  • Talking Like a Human: Learn why keeping it simple and talking like your customer helps you to land more sales.
  • Communicating Your Why: This whole show is based around the power behind your purpose, and when you can communicate why you do what you do, that has the ability to deeply resonate with your customers.
  • Understanding the Problems and Communicating How You’re the Solution: Paint a picture of what life would be like if this person booked your services. What’s the transformation? 
  • Listening Without Intent to Respond: Far too often, we’re not really listening. Are you listening, or listening with the intent to respond?

LISTEN TO THIS PODCAST EPISODE

Listen to this episode right here on our blog or subscribe below on your favorite platform

Subscribe:
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… or wherever you listen to your favorite podcasts

And because this topic is so important, and because I want you to start booking MORE of your ideal customers, I’m hosting a masterclass on October 23rd where I’m teaching YOU my Ideal Client Blueprint. 

Over the many years of being a business owner, I developed a way to understand who our ideal customers are. I call it my Ideal Customer Blueprint, and it’s helped not only us, but the dozens of businesses I’ve mentored over the years attract the right people.

Ready to register? Head to candicecoppola.com/webinar to register now!

Thanks for tuning into today’s episode of The Power in Purpose Podcast. I want to know — what was your biggest takeaway? Head to my Instagram to join the conversation!

5 Sales Strategies To Book More Clients This Engagement Season

Sales

Candice Coppola

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My team and I have worked with hundreds of clients all over the world, from New York City to Fiji, Vermont to Costa Rica, celebrating moments that matter in our clients' lives. I've worked with high-end clients since I started my business, producing events in excess of $1,000,000.



I owned my wedding planning and design business, Jubilee Events, for 12 years before I sold it.

I know what it takes to run a successful wedding industry business.

I also know how hard it is to be profitable in this industry. I've experienced many of the aches, pains and challenges you're facing right now.

I want you to succeed in your business. In fact, I teach wedding industry entrepreneurs because I want others to have the same level of success I've been so fortunate to have.

My passion for this industry is rooted in helping business owners, like you, build a profitable business with purpose.

That is the heart behind every webinar I teach, every instagram post I share, every course I create and every podcast episode I produce.

i'm your mentor. it's great to meet you! here's the details about me...

Hey! I'm Candice