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I believe that entrepreneurs who lead with their purpose are more successful, less likely to burn out, and deeply connected to why they do what they do. 

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Landing the Sale

Book More Clients This Engagement Season with This Sales Process

October 22, 2019

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I'm Candice, your new tell-it-like-it-is BFF (and purpose cheerleader). Are you ready to grow and scale a profitable business with purpose–and one that gives back to your meaningful life? Thought so!


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*cues up to the bar* Let's start the tab, shall we? Take the quiz and find your brand cocktail for success.

Do you have a defined sales process for engagement season?

When we start out in business we wear MANY hats and there is one hat, in particular, you might not be aware of that you put on every day.

Along with being in charge of everything from your website to payroll– you’re also the lead salesperson for your business. In fact, the role of sales might be the most important role of all. 

As we enter into Engagement Season (which traditionally runs from November to April) I want you to start developing your sales strategy NOW.  In order to be successful in business, you MUST be successful in sales. That’s why I’m sharing 5 sales strategies that work and will help you level up your sales process this engagement season.

Why do you need a sales process?

Did you know that people who write down their goals are 42% more likely to achieve them? The same principle can be applied to strategies for your business: sales strategies, marketing strategies, and growth strategies. They’re all the same in that when you develop these areas on paper, you’re much more likely to see them through to success.

On today’s episode of The Power in Purpose podcast, I walk you through how to develop a sales process for engagement season, including:

  • Personalizing Your Pitch: Every person who inquires about your goods or services is unique. Are you personalizing your sales pitch to each individual?
  • Talking Like a Human: Learn why keeping it simple and talking like your customer helps you to land more sales.
  • Communicating Your Why: This whole show is based around the power behind your purpose, and when you can communicate why you do what you do, that has the ability to deeply resonate with your customers.
  • Understanding the Problems and Communicating How You’re the Solution: Paint a picture of what life would be like if this person booked your services. What’s the transformation? 
  • Listening Without Intent to Respond: Far too often, we’re not really listening. Are you listening, or listening with the intent to respond?

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Thanks for tuning into today’s episode of The Power in Purpose Podcast. I want to know — what was your biggest takeaway? Head to my Instagram to join the conversation!

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Each week, we explore how to build a profitable business with purpose—and the stories behind successful entrepreneurs who have. Get ready to dig in and have meaningful conversations about business and life, as we explore the strategies and techniques that build the kind of business you want. 

Let's mix you up a business cocktail that is equal parts strategy, purpose, and fun. Join me each week on my podcast where I break down business strategy.

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