So, you’ve been bitten by the wedding planning bug. Maybe you’re the go-to friend who makes bridal showers feel like a Vogue editorial. Maybe you’ve spent a little too much time on Pinterest (no judgment). Or maybe you’ve been daydreaming about how incredible it would feel to turn your love for weddings into a real business. Cue the Google search: wedding planner class.
And here you are. 👋
Hi, I’m Candice Coppola. I built my own wedding planning business from the ground up with zero experience and grew it into a multi-six-figure luxury brand. Now, I coach and teach aspiring and experienced planners how to launch, grow, and scale their businesses without wasting years trying to figure it all out alone.
Why Listen to Me?
I know what it feels like to start at square one. When I launched my company in 2007, I didn’t have a roadmap, a mentor, or even a clue what I was doing. I made mistakes (lots of them), but I also figured out how to:
- Build a wedding planning business that booked hundreds of weddings, including luxury, million-dollar events.
- Lead a team, design magazine-worthy weddings, and work with clients around the world.
- Eventually sell my company, and now spend my time teaching and coaching the next generation of wedding planners.
For nearly a decade, I’ve been coaching wedding professionals inside my free masterclass, How To Start Your Wedding Planning Business THIS Year, my membership The Planner’s Playbook and my mastermind WeddingPro Insiders. I’ve taught thousands of planners how to stop spinning and start running a real business—and I’d love to help you do the same.
So, if you’ve been searching for a wedding planner class that will actually help you launch your business (not just give you fluff and theory), you’re in the right place.
Now, let’s go back to those search results and how you found yourself here. Here’s the truth most of those search results won’t tell you:
- You don’t need a $2,000 certification program.
- You don’t need to memorize flower names or how to tie a bow 12 different ways.
- You don’t need permission from anyone to get started.
What you do need is the right kind of training; the kind that helps you stop spinning and actually start your business.
What Is a Wedding Planner Class, Really?
A “wedding planner class” is any program, workshop, or course designed to teach you about weddings or running a wedding planning business. The tricky part? They’re not all created equal.
Here’s the breakdown:
- The pretty classes: Styling workshops, floral design intensives, etiquette tutorials. Gorgeous to look at, but they don’t teach you how to get clients.
- The certification classes: Long, expensive, and often more focused on theory than real-life business building. (Also, nobody in the industry is checking if you’re “certified.”) Plus these are historically OUTDATED and not up on current trends and business practices.
- The business-first classes: These are the ones that teach you how to actually start, market, and grow a business.
If your goal is to be a paid wedding planner (not just a helpful friend with great taste), the last category is where you need to focus.
Do You Really Need a Certification to Be a Wedding Planner?
This is the million-dollar question. Ready for it?
Nope. You don’t.
There’s no governing body that requires you to be “certified” to plan weddings. Couples don’t hire you because you passed a test. They hire you because:
- You’re organized.
- You make them feel calm and confident.
- You know what’s included in your services and can clearly explain it.
- You’ve built a brand that makes them say, “Yes. That’s our planner.”
So, do you need a certification? No. Do you need a roadmap and support system? Absolutely.
What Most Wedding Planner Classes Forget to Teach You
Here’s where things get messy. Most classes out there will teach you the fun stuff: color palettes, timelines, design trends. Which is great AFTER you’ve got your business together, but if you don’t know how to:
- Register your business,
- Build packages that actually pay your bills,
- Market yourself so couples find you,
- And confidently book clients…
…then all those pretty skills won’t matter. You’ll be stuck in hobby mode, not running a real business.
When I started my wedding planning business back in 2007, I didn’t have a single “how to start your business” class to lean on. I pieced everything together through trial and error, and while I eventually grew my company into a multi-six-figure luxury brand, it cost me a lot of time, mistakes, and tears.
That’s why I created the training I wish I had when I was starting out.
The #1 Thing to Look for in a Wedding Planner Class
If you’re serious about this, you want a class that doesn’t just show you how to plan a wedding but teaches you how to plan a business.
Look for training that covers:
- Business setup (LLCs, contracts, insurance—the not-so-sexy stuff that makes you legit).
- Packages + pricing (so you’re not charging $500 for 200 hours of work).
- Marketing basics (how to get clients in the door without dancing on TikTok—unless you want to).
- Booking strategies (hello, first 5 clients!).
- Confidence and clarity (because starting a business is a mental game as much as it is a strategic one).
Without this foundation, you’ll always feel like you’re playing catch-up.
My Free Wedding Planner Class: Start Your Wedding Planning Business THIS Year
That’s why I created a free class for aspiring planners like you.
It’s called the Start Your Wedding Planning Business THIS Year masterclass.
In this 100% FREE and LIVE training (yes, you and I will hang out together live), I’ll walk you through:
- The 4-part framework to go from “I think I want to be a planner” to “I’m running my own business.”
- The biggest mistakes new planners make (and how to avoid them).
- Why you don’t need years of experience to get started
- How to book your first 5 clients without feeling salesy or fake.
👉 Click here to register for the free class
A Real Talk Pep Talk: Stop Waiting for “Perfect”
Let me guess, you’ve been thinking about this for a while. Maybe months. Maybe years. But every time you start to get serious, you tell yourself:
- “I need more experience first.”
- “What if I’m not good enough?”
- “I’ll start once life calms down.”
Friend, life isn’t going to magically “calm down.” And you’ll never feel 100% ready.
The planners you admire? They didn’t wait for perfect conditions. They took a deep breath, put themselves out there, and figured it out step by step.
And you can too.
Why This Wedding Planner Class Is Different
I’m not teaching you fluff, and I’m not promising you’ll be a luxury planner in six months.
What I am giving you:
- A clear roadmap that cuts through the overwhelm.
- Practical steps you can take now, even if you’re working another job.
- The confidence to stop Googling “how to become a wedding planner” at 2 AM.
I’ve coached thousands of wedding pros over the last decade. I know what works—and I know what keeps people stuck. My goal with this masterclass is to get you unstuck.
Ready to Stop Dreaming and Start Doing?
If you’ve been looking for a wedding planner class that’s free, actionable, and designed to actually get you moving, this is it.
No more overthinking. No more waiting for the “right time.”
💻 Save your seat in the free Start Your Wedding Planning Business THIS Year masterclass today
Because the truth is: you don’t need a certificate—you need a plan. And I’d be honored to help you create it.
I’ll see you there!
Explore More Wedding Industry Resources
- How to Start a Wedding Planning Business
- How To Build Your Portfolio As A Wedding Planner When You’re Just Starting Out
- How To Get Wedding Clients When You’re Just Starting Out
- How To Become A Wedding Planner in 2025 With No Experience
- A Complete List of Wedding Planner Expenses
- How To Get A Wedding Planner Job In 2025
- The Biggest Wedding Pricing Mistakes Keeping Wedding Planners Stuck Under $100K
- How Do I Write A Wedding Planner Business Plan?
- How to Start an Event Planning Business
- What Does A Wedding Coordinator Do? Here’s Everything They’re Responsible For
For more business tips and a look into my island life, follow me on the ‘gram
Here’s one of my favorite things about being a business owner...
You don’t have to wait for permission to make more money.
You don’t need to ask for a raise.
You are the raise.
In this week’s episode of The Power in Purpose, @erinn_bridgman and I talked about one of the most empowering parts of being a wedding pro and that’s the ability to create income on demand.
When you understand your numbers, you realize how much control you actually have. You can double down on your most profitable offer, take on one or two more weddings at a higher rate, or make small shifts that directly impact your paycheck.
If only someone would show you the way, right?
My hope is that this conversation will light a fire under you to stop waiting for “someday” and start acting like the CEO your business needs today.
Comment 197 and I will send you the link to listen (and an invite to a FREE masterclass Erinn is hosting next week to help you too!).
#candicecoppola #weddingindustry #weddingindustryexperts #weddingpro #weddingpros #weddingpodcast #weddingbusiness #thepowerinpurposepodcast #weddingindustryeducation #weddingplanner
You keep waiting for that future version of yourself (you know, the one who’s confident with money, pays herself first, and runs a business that feels calm, sustainable, and profitable).
But she’s not coming.
You aren’t just going to wake up and “become her” someday. You need to start building her now.
In this episode, I brought on @erinn_bridgman to talk all about building WEALTH as a wedding pro, and this future self exercise is truly just the beginning.
I know firsthand that when you start identifying as that version of yourself now, everything changes. You stop operating from survival mode and start leading from security and abundance.
I want that for you and Erinn does too!
Next week, she’s hosting a free masterclass where she’s sharing her 4-part framework to help you ditch the money stress and pay yourself first every month.
Comment 197 and I will send you the link to listen to this week’s episode (and sign up for the masterclass).
I will see you there ⬇️
#candicecoppola #weddingindustry #weddingpros #weddingpro #weddingindustryexperts #weddingpodcast #weddingbusiness #thepowerinpurposepodcast #weddingindustryeducation #weddingpodcast #weddingbusiness #weddingindustryeducation
💸 Last year, I spent $60,000 on my own education and business development.
Courses. Masterminds. One-on-one coaching. All of it.
And while those numbers sound big (and they are), I also love investing in my business. I’ve worked with a coach since 2017, and I can confidently say while not every investment I make is a winner, many of the investments I’ve made are a major reason my business looks the way it does today.
But here’s what I’ve learned along the way:
✨ Not every investment gives you the same ROI.
✨ Where you are in your journey matters when deciding which style of education and support is right for you
✨ Growth happens when you’re the smallest fish in the room
In this week’s podcast episode, I’m breaking down exactly what I learned from investing $60K into my growth and more importantly, how you can use those lessons to make smarter decisions about YOUR next investment.
Think of it as a buyer’s guide to business education, told by someone who’s been on both sides: student and coach.
Comment 196 and I will send you the link to listen.
#candicecoppola #weddingpros #weddingpros #weddingpro #weddingindustryexperts #weddingpodcast #weddingbusiness #thepowerinpurposepodcast #weddingindustryeducation
Over the weekend I celebrated another birthday, and this year, it was amazing ✨
Thank you for all the texts, calls, voice messages, DMs, and comments. Between my friends, my clients, my colleagues, and my students I really felt all the love.
To a fresh year filled with love, gratitude, and beautiful sunsets with friends.
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