So, you’ve been bitten by the wedding planning bug. Maybe you’re the go-to friend who makes bridal showers feel like a Vogue editorial. Maybe you’ve spent a little too much time on Pinterest (no judgment). Or maybe you’ve been daydreaming about how incredible it would feel to turn your love for weddings into a real business. Cue the Google search: wedding planner class.
And here you are. 👋
Hi, I’m Candice Coppola. I built my own wedding planning business from the ground up with zero experience and grew it into a multi-six-figure luxury brand. Now, I coach and teach aspiring and experienced planners how to launch, grow, and scale their businesses without wasting years trying to figure it all out alone.
Why Listen to Me?
I know what it feels like to start at square one. When I launched my company in 2007, I didn’t have a roadmap, a mentor, or even a clue what I was doing. I made mistakes (lots of them), but I also figured out how to:
- Build a wedding planning business that booked hundreds of weddings, including luxury, million-dollar events.
- Lead a team, design magazine-worthy weddings, and work with clients around the world.
- Eventually sell my company, and now spend my time teaching and coaching the next generation of wedding planners.
For nearly a decade, I’ve been coaching wedding professionals inside my free masterclass, How To Start Your Wedding Planning Business THIS Year, my membership The Planner’s Playbook and my mastermind WeddingPro Insiders. I’ve taught thousands of planners how to stop spinning and start running a real business—and I’d love to help you do the same.
So, if you’ve been searching for a wedding planner class that will actually help you launch your business (not just give you fluff and theory), you’re in the right place.

Now, let’s go back to those search results and how you found yourself here. Here’s the truth most of those search results won’t tell you:
- You don’t need a $2,000 certification program.
- You don’t need to memorize flower names or how to tie a bow 12 different ways.
- You don’t need permission from anyone to get started.
What you do need is the right kind of training; the kind that helps you stop spinning and actually start your business.
What Is a Wedding Planner Class, Really?
A “wedding planner class” is any program, workshop, or course designed to teach you about weddings or running a wedding planning business. The tricky part? They’re not all created equal.
Here’s the breakdown:
- The pretty classes: Styling workshops, floral design intensives, etiquette tutorials. Gorgeous to look at, but they don’t teach you how to get clients.
- The certification classes: Long, expensive, and often more focused on theory than real-life business building. (Also, nobody in the industry is checking if you’re “certified.”) Plus these are historically OUTDATED and not up on current trends and business practices.
- The business-first classes: These are the ones that teach you how to actually start, market, and grow a business.
If your goal is to be a paid wedding planner (not just a helpful friend with great taste), the last category is where you need to focus.
Do You Really Need a Certification to Be a Wedding Planner?
This is the million-dollar question. Ready for it?
Nope. You don’t.
There’s no governing body that requires you to be “certified” to plan weddings. Couples don’t hire you because you passed a test. They hire you because:
- You’re organized.
- You make them feel calm and confident.
- You know what’s included in your services and can clearly explain it.
- You’ve built a brand that makes them say, “Yes. That’s our planner.”
So, do you need a certification? No. Do you need a roadmap and support system? Absolutely.

What Most Wedding Planner Classes Forget to Teach You
Here’s where things get messy. Most classes out there will teach you the fun stuff: color palettes, timelines, design trends. Which is great AFTER you’ve got your business together, but if you don’t know how to:
- Register your business,
- Build packages that actually pay your bills,
- Market yourself so couples find you,
- And confidently book clients…
…then all those pretty skills won’t matter. You’ll be stuck in hobby mode, not running a real business.
When I started my wedding planning business back in 2007, I didn’t have a single “how to start your business” class to lean on. I pieced everything together through trial and error, and while I eventually grew my company into a multi-six-figure luxury brand, it cost me a lot of time, mistakes, and tears.
That’s why I created the training I wish I had when I was starting out.
The #1 Thing to Look for in a Wedding Planner Class
If you’re serious about this, you want a class that doesn’t just show you how to plan a wedding but teaches you how to plan a business.
Look for training that covers:
- Business setup (LLCs, contracts, insurance—the not-so-sexy stuff that makes you legit).
- Packages + pricing (so you’re not charging $500 for 200 hours of work).
- Marketing basics (how to get clients in the door without dancing on TikTok—unless you want to).
- Booking strategies (hello, first 5 clients!).
- Confidence and clarity (because starting a business is a mental game as much as it is a strategic one).
Without this foundation, you’ll always feel like you’re playing catch-up.
My Free Wedding Planner Class: Start Your Wedding Planning Business THIS Year
That’s why I created a free class for aspiring planners like you.
It’s called the Start Your Wedding Planning Business THIS Year masterclass.
In this 100% FREE and LIVE training (yes, you and I will hang out together live), I’ll walk you through:
- The 4-part framework to go from “I think I want to be a planner” to “I’m running my own business.”
- The biggest mistakes new planners make (and how to avoid them).
- Why you don’t need years of experience to get started
- How to book your first 5 clients without feeling salesy or fake.
👉 Click here to register for the free class

A Real Talk Pep Talk: Stop Waiting for “Perfect”
Let me guess, you’ve been thinking about this for a while. Maybe months. Maybe years. But every time you start to get serious, you tell yourself:
- “I need more experience first.”
- “What if I’m not good enough?”
- “I’ll start once life calms down.”
Friend, life isn’t going to magically “calm down.” And you’ll never feel 100% ready.
The planners you admire? They didn’t wait for perfect conditions. They took a deep breath, put themselves out there, and figured it out step by step.
And you can too.
Why This Wedding Planner Class Is Different
I’m not teaching you fluff, and I’m not promising you’ll be a luxury planner in six months.
What I am giving you:
- A clear roadmap that cuts through the overwhelm.
- Practical steps you can take now, even if you’re working another job.
- The confidence to stop Googling “how to become a wedding planner” at 2 AM.
I’ve coached thousands of wedding pros over the last decade. I know what works—and I know what keeps people stuck. My goal with this masterclass is to get you unstuck.
Ready to Stop Dreaming and Start Doing?
If you’ve been looking for a wedding planner class that’s free, actionable, and designed to actually get you moving, this is it.
No more overthinking. No more waiting for the “right time.”
💻 Save your seat in the free Start Your Wedding Planning Business THIS Year masterclass today
Because the truth is: you don’t need a certificate—you need a plan. And I’d be honored to help you create it.
I’ll see you there!
Explore More Wedding Industry Resources
- How to Start a Wedding Planning Business
- How To Build Your Portfolio As A Wedding Planner When You’re Just Starting Out
- How To Get Wedding Clients When You’re Just Starting Out
- How To Become A Wedding Planner in 2025 With No Experience
- A Complete List of Wedding Planner Expenses
- How To Get A Wedding Planner Job In 2025
- The Biggest Wedding Pricing Mistakes Keeping Wedding Planners Stuck Under $100K
- How Do I Write A Wedding Planner Business Plan?
- How to Start an Event Planning Business
- What Does A Wedding Coordinator Do? Here’s Everything They’re Responsible For
For more business tips and a look into my island life, follow me on the ‘gram
I taught this masterclass inside @theplannersplaybook a few weeks ago, and I’m not kidding — my DMs, the chat, everything blew up.
Planners were saying things like:
“This explains EVERYTHING I’ve been feeling.”
“I finally understand why my sales calls feel so weird.”
“Okay… my packages need a major glow-up.”
It was one of those moments where I thought this can’t stay behind a paywall because every planner needs to hear this.
So I decided to open the masterclass up — for free — for a limited time to any planner who wants to watch.
As a coach and expert, I have a unique perspective. I get to see the backend of hundreds of businesses each year – and that gives me a window into what`s happening across the industry.
Here`s what I know...
Couples want different things.
Their expectations changed.
Their buying psychology changed.
And the way planners talk about (and structure) their services has to shift, too.
That’s what this masterclass is about — understanding what changed so you can adjust without burning your whole business down.
Comment the word SHIFT and I’ll send you the link on how you can watch this training.
#WeddingPlannerEducation #WeddingIndustry #BookMoreClients #BusinessStrategy #WeddingPro
OOO message = activated 🤣
#weddingindustry #weddinghumor #weddingpro #rhonyc #rhony #clip #weddingplanner #weddingphotographer #engagementseason #tired
This weekend only, you can take 40% off everything in The Candice Coppola Shop and get my Canva Pricing & Sales Deck Template ($97 value) FREE with every purchase.
This is your chance to:
✨ Get your spark (and your systems) back.
✨ Refine your workflows before your clients start asking questions.
✨ Upgrade your client experience so your prices and your process match.
Step into the new season feeling refreshed, organized, and confident.
Head to shop.candicecoppola.com and snag the tools you need for your winter glow-up, and use code 2026GLOWUP to get 40% off everything (including already discounted bundles!).
Over 40 planners have already claimed their free gift AND the systems they need to stay sane next year! Feel free to DM me if you have any questions about which tool would work best for what you need 💜
This year, my gratitude list is really just one thing: the people in my life.
My family, my mom, my husband, my friends, my team… the colleagues who challenge me to grow, the coaches who push me forward, and my beautiful students who show up with so much heart — you’re the reason my life feels so full and rich.
Every year reminds me that the good stuff is who we get to walk through life with. And wow… I’m lucky.
So this Thanksgiving, I’m giving thanks for my community — the people who pour into me just as much as I try to pour into them.
Thank you for a year of love, laughter, and learning. 🤎
Happy Thanksgiving!! 🫶🏼
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