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How To Launch Your Wedding Planning Business THIS Year - And Book Your First 5 Clients

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Wedding Planning Advice

Free Wedding Planner Class: How to Launch Your Business the Right Way

August 23, 2025

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I'm candice!

I'm Candice, your new tell-it-like-it-is BFF (and purpose cheerleader). Are you ready to grow and scale a profitable business with purpose–and one that gives back to your meaningful life? Thought so!

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Start Your Wedding Planning Business

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Join my free masterclass and learn how you can start your wedding planning business this year (without experience, a portfolio, or certification)

So, you’ve been bitten by the wedding planning bug. Maybe you’re the go-to friend who makes bridal showers feel like a Vogue editorial. Maybe you’ve spent a little too much time on Pinterest (no judgment). Or maybe you’ve been daydreaming about how incredible it would feel to turn your love for weddings into a real business. Cue the Google search: wedding planner class.

And here you are. 👋

Hi, I’m Candice Coppola. I built my own wedding planning business from the ground up with zero experience and grew it into a multi-six-figure luxury brand. Now, I coach and teach aspiring and experienced planners how to launch, grow, and scale their businesses without wasting years trying to figure it all out alone.

Why Listen to Me?

I know what it feels like to start at square one. When I launched my company in 2007, I didn’t have a roadmap, a mentor, or even a clue what I was doing. I made mistakes (lots of them), but I also figured out how to:

  • Build a wedding planning business that booked hundreds of weddings, including luxury, million-dollar events.
  • Lead a team, design magazine-worthy weddings, and work with clients around the world.
  • Eventually sell my company, and now spend my time teaching and coaching the next generation of wedding planners.

For nearly a decade, I’ve been coaching wedding professionals inside my free masterclass, How To Start Your Wedding Planning Business THIS Year, my membership The Planner’s Playbook and my mastermind WeddingPro Insiders. I’ve taught thousands of planners how to stop spinning and start running a real business—and I’d love to help you do the same.

So, if you’ve been searching for a wedding planner class that will actually help you launch your business (not just give you fluff and theory), you’re in the right place.

A wedding planner class that teaches you how to launch your business and book clients, with Candice Coppola coaching aspiring planners.

Now, let’s go back to those search results and how you found yourself here. Here’s the truth most of those search results won’t tell you:

  • You don’t need a $2,000 certification program.
  • You don’t need to memorize flower names or how to tie a bow 12 different ways.
  • You don’t need permission from anyone to get started.

What you do need is the right kind of training; the kind that helps you stop spinning and actually start your business.

What Is a Wedding Planner Class, Really?

A “wedding planner class” is any program, workshop, or course designed to teach you about weddings or running a wedding planning business. The tricky part? They’re not all created equal.

Here’s the breakdown:

  • The pretty classes: Styling workshops, floral design intensives, etiquette tutorials. Gorgeous to look at, but they don’t teach you how to get clients.
  • The certification classes: Long, expensive, and often more focused on theory than real-life business building. (Also, nobody in the industry is checking if you’re “certified.”) Plus these are historically OUTDATED and not up on current trends and business practices.
  • The business-first classes: These are the ones that teach you how to actually start, market, and grow a business.

If your goal is to be a paid wedding planner (not just a helpful friend with great taste), the last category is where you need to focus.

Do You Really Need a Certification to Be a Wedding Planner?

This is the million-dollar question. Ready for it?

Nope. You don’t.

There’s no governing body that requires you to be “certified” to plan weddings. Couples don’t hire you because you passed a test. They hire you because:

  • You’re organized.
  • You make them feel calm and confident.
  • You know what’s included in your services and can clearly explain it.
  • You’ve built a brand that makes them say, “Yes. That’s our planner.”

So, do you need a certification? No. Do you need a roadmap and support system? Absolutely.

Free wedding planner class: Start Your Wedding Planning Business THIS Year with Candice Coppola.

What Most Wedding Planner Classes Forget to Teach You

Here’s where things get messy. Most classes out there will teach you the fun stuff: color palettes, timelines, design trends. Which is great AFTER you’ve got your business together, but if you don’t know how to:

  • Register your business,
  • Build packages that actually pay your bills,
  • Market yourself so couples find you,
  • And confidently book clients…

…then all those pretty skills won’t matter. You’ll be stuck in hobby mode, not running a real business.

When I started my wedding planning business back in 2007, I didn’t have a single “how to start your business” class to lean on. I pieced everything together through trial and error, and while I eventually grew my company into a multi-six-figure luxury brand, it cost me a lot of time, mistakes, and tears.

That’s why I created the training I wish I had when I was starting out.

The #1 Thing to Look for in a Wedding Planner Class

If you’re serious about this, you want a class that doesn’t just show you how to plan a wedding but teaches you how to plan a business.

Look for training that covers:

  1. Business setup (LLCs, contracts, insurance—the not-so-sexy stuff that makes you legit).
  2. Packages + pricing (so you’re not charging $500 for 200 hours of work).
  3. Marketing basics (how to get clients in the door without dancing on TikTok—unless you want to).
  4. Booking strategies (hello, first 5 clients!).
  5. Confidence and clarity (because starting a business is a mental game as much as it is a strategic one).

Without this foundation, you’ll always feel like you’re playing catch-up.

Ready to become a wedding planner? Join Candice Coppola’s free class to learn how to start your wedding planning business in 60 days. Get the roadmap, live training, and bonus resources to launch with confidence.

My Free Wedding Planner Class: Start Your Wedding Planning Business THIS Year

That’s why I created a free class for aspiring planners like you.

It’s called the Start Your Wedding Planning Business THIS Year masterclass.

In this 100% FREE and LIVE training (yes, you and I will hang out together live), I’ll walk you through:

  • The 4-part framework to go from “I think I want to be a planner” to “I’m running my own business.”
  • The biggest mistakes new planners make (and how to avoid them).
  • Why you don’t need years of experience to get started
  • How to book your first 5 clients without feeling salesy or fake.

👉 Click here to register for the free class

Free wedding planner class: Start Your Wedding Planning Business THIS Year with Candice Coppola.

A Real Talk Pep Talk: Stop Waiting for “Perfect”

Let me guess, you’ve been thinking about this for a while. Maybe months. Maybe years. But every time you start to get serious, you tell yourself:

  • “I need more experience first.”
  • “What if I’m not good enough?”
  • “I’ll start once life calms down.”

Friend, life isn’t going to magically “calm down.” And you’ll never feel 100% ready.

The planners you admire? They didn’t wait for perfect conditions. They took a deep breath, put themselves out there, and figured it out step by step.

And you can too.

Why This Wedding Planner Class Is Different

I’m not teaching you fluff, and I’m not promising you’ll be a luxury planner in six months.

What I am giving you:

  • A clear roadmap that cuts through the overwhelm.
  • Practical steps you can take now, even if you’re working another job.
  • The confidence to stop Googling “how to become a wedding planner” at 2 AM.

I’ve coached thousands of wedding pros over the last decade. I know what works—and I know what keeps people stuck. My goal with this masterclass is to get you unstuck.

Ready to become a wedding planner? Join Candice Coppola’s free class to learn how to start your wedding planning business in 60 days. Get the roadmap, live training, and bonus resources to launch with confidence.

Ready to Stop Dreaming and Start Doing?

If you’ve been looking for a wedding planner class that’s free, actionable, and designed to actually get you moving, this is it.

No more overthinking. No more waiting for the “right time.”

💻 Save your seat in the free Start Your Wedding Planning Business THIS Year masterclass today

Because the truth is: you don’t need a certificate—you need a plan. And I’d be honored to help you create it.

I’ll see you there!

Explore More Wedding Industry Resources

For more business tips and a look into my island life, follow me on the ‘gram

Your clients care about price... but not in the way you think they do.

They care about the story you are telling with your pricing.

And if you’re leading with assumptions about what they can afford (or worse, trying to “save them money” when they never asked), you’re communicating insecurity. Not value.

In this week’s episode of The Power in Purpose, I’m showing you what high-end wedding clients really think about your prices and why your future clients aren’t worried you’re charging too much...

They’re wondering why you’re not charging more.

We’re digging into:
 → The unspoken signals your pricing sends
 → How undercharging erodes trust
 → And why experience > affordability for the luxury client

If you’ve ever felt weird talking about your pricing, this episode is the mindset shift you didn’t know you needed.

Comment 193 and I’ll DM you the link to listen.

#weddingindustry #weddingpros #weddingpro #weddingindustryexperts #weddingpodcast #weddingbusiness #thepowerinpurposepodcast #candicecoppola #weddingplanner #weddingindustryeducation
My little collection of red flags 🚩🤣
It’s giving…. relaxed ☺️ 

Just over here soaking up the sun while my AI assistant handles all the grunt work that used to take me hours. ☀️💻

Wedding season doesn’t have to mean burnout — especially when you’ve trained ChatGPT to work like it’s on payroll.

Inside my masterclass, I’ll show you exactly how to turn ChatGPT into your full-time planning assistant (and yes, it’s beginner friendly).

✨ Want the link? Comment MASTERCLASS and I’ll DM it to you!

#aiweddingplanner #plannersplaybook #weddingplannerlife #weddingseasonready #chatgptforplanners #creativeceo #weddingbizcoach #weddingindustryeducator #weddingplannereducation #weddingprotools
Lean in because I need to tell you something most wedding pros won’t say to your face 👀

When they see a vendor stretched too thin, they stop referring them.

If your business has outgrown you and you’re still trying to do it all yourself (with the long response times to prove it), you’re not just burning out... you’re sending a BIG red flag to wedding planners and other vendors.

When they see you dropping balls, missing emails, or barely holding it together, you stop looking like someone who is going to make them look good once they refer you 🫥

In this week’s episode of The Power in Purpose, I’m sharing the most common (and silent) red flags that are killing your referrals and the practical steps to win them back. Because building relationships in this industry isn’t about showing up once at a networking event.

If your phone isn’t ringing with the referrals you want, this is the episode you can’t afford to skip.

Comment 192 and I’ll send you the link to listen right now.

All, Starting a Business, trending, Wedding Planning Advice, Workshops & Education

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