Wondering what the deal is with a business plan–and if you even need to write one? In this episode, I walk you through what a business plan will reveal about your business and how to get started. Every business in the wedding industry needs a business plan. And a wedding industry business plan isn’t as hard to write as you think! In this episode of The Power in Purpose Podcast, we talk about the five things a business plan will reveal about your business. Once you listen, be sure to download your Free Business Plan Template, Outline & Guide.
Are you ready to start moving in the RIGHT direction by taking ownership of your ideas, forming them into strategies, and then taking action? Are you ready to grow the business YOU want? In today’s episode of the podcast, I’m helping you step into your BOSSINESS by sharing the 5 things a business plan will reveal about your biz.
I know what you’re thinking: writing a business plan is not high on your list of things to do.
You’re probably asking yourself, what’s the point of writing a business plan? I know what I want for my business, and I’m working toward my dreams, goals, and aspirations every single day.
It’s true. You’ve gotten this far in your journey WITHOUT a business plan. No one can take that away from you. But imagine, just for a second, what you could accomplish if you wrote down a strategy for your wedding business?
So, why is writing a wedding business plan important?
Here’s a fun statistic: did you know that people who write down their goals are 42% more likely to achieve them?
The same principle can be applied to strategies for your wedding business. I’m talking about strategies like sales, ideal clients, marketing, and growth.
They’re all the same in that when you develop these areas on paper, you’re much more likely to see them through to success.
What is a business plan?
A biz plan is an overarching strategy for the who, what, how, when, and most importantly, the why.
And let’s face it, the why is why we’re all here and why YOU listen to our podcast!
You take strategies you would have in your company: your ideal clients, marketing, sales, competitive analysis… and you map out a plan for them.
A business plan is an overarching strategy for the who, what, how, when, and the why.
In today’s episode, I’m sharing the 5 things a business plan will reveal about your wedding business. I will walk you through my philosophy about business plans, share the 5 strategies it will reveal, and give you tips on how to jumpstart the process.
What does a biz plan accomplish?
It requires you to think deeply about what you want for your future, who you want to serve, and how you will get there.
Writing a business plan has the power to transform your biz.
But I get it.
It’s not like I’m sharing 5 ways to make millions of dollars…. But….. it is the secret sauce to building and scaling a business that will last and maybe make you a million dollars.
It will definitely reveal if your business is even capable of making a million dollars.
After you listen to the episode, be sure to download your Free Business Plan Template, Outline & Guide. This free template helps to take the fear out of writing a biz plan and will get you past the dreaded blinking cursor.
In this podcast episode about how to write a wedding industry business plan, I teach you:
- Why a business plan is so important for your business and what a business plan actually is
- The 5 things a biz plan will reveal about your company
- How to do market research
- The power of knowing your ideal customer
- How your strengths, weaknesses, opportunities, and threats help you build a strategy
- Discovering your core values and what they mean
- Uncovering your purpose and making that your center
- 7 tips on how to get started with your biz plan
- How often you should revise/update your business plan
A biz plan requires you to think deeply about what you want for your future, who you want to serve, and how you’re going to get there.
Thanks for tuning into today’s episode of The Power in Purpose Podcast. I want to know– what was your biggest takeaway? Head to my Instagram to join the conversation!
Explore More Wedding Industry Resources
- How To Become A Wedding Planner With No Experience
- What You Need More Than Another Wedding Planner Course
- How To Go From Side Hustle To Full-Time Wedding Planner
- 7 Ways to Use Honeybook as a Wedding Planner
- How Do I Write A Wedding Planner Business Plan?
- 5 Tips On Crafting a Business Plan To Book Out Your Biz With Your Ideal Clients And Get Paid
- How to Start a Wedding Planning Business
- The Secret to Designing a Business You Love: How To Vision Cast For Your Biz – And Why You Need To
- How To Build Your Portfolio As A Wedding Planner When You’re Just Starting Out
- Here’s What Every Wedding Planner Needs To Include In Their Wedding Design Proposals
- How to Start a Wedding Planning Business
For More Wedding Industry Business Secrets, Follow Me on Instagram
Being a business owner is hard, but it’s especially hard if you don’t have a supportive partner.
I’m so grateful to have such a supportive spouse who supports my every idea and lets me do my thing. 💜 @jasonkistoo
Photography @c10ike
You were made to believe your business was too unique to fit any software. I disagree. 🤍
For years, every tool on the market was so rigid, so clunky, so clearly built for someone else, that you learned to blame yourself.
“I guess I just do things differently.”
“I guess my business is too specific.”
“I guess I’ll keep duct-taping five tools together and make it work.”
But that was never a you problem. That was a software problem.
That’s exactly why I built CUE. Not a rigid box you have to contort your business to fit but a tool that flexes to how you actually work, whatever kind of planner you are. Destination, luxury, micro, solo, teams of ten, coordinators, cultural celebrations, every couple and every kind of love. All of it belongs here.
And because Cue was built by a former wedding planner, with years of experience coaching other wedding planners, I know exactly what you need (and if I miss something? I’m only an email away and will add it to my roadmap).
Comment CUEWAITLIST and I’ll send you the link. 💜💜
I haven’t worked this hard or this much in years. I’ll be honest, it’s been both rewarding and exhausting. There’s a lot happening behind the scenes and so much to do. But the one thing driving it all is my passion to help as many wedding and event planners find a forever home for their business that makes the work you do easier. We are so close to being ready 🙏
A special thank you to every client of mine who has encouraged me and cheered me on, and every beta tester who has started using Cue. Your feedback, excitement, bug spotting, ideas, and presence has meant more than I can ever express!
I also want to thank everyone who has signed up for the waitlist, shared Cue, or reached out to me personally. I am SO excited for you to see what we are building for you and your excitement for Cue has motivated me beyond what I thought I was capable of. 💜
There’s still time to get on the waitlist for Cue and see what the fuss is all about. Comment CUEWAITLIST and I’ll send you the link to get in line to be the first to try out Cue when we launch on 12/1!
Still catching up on sharing our April mastermind retreat (because apparently I need six months to recover from hosting 🤣). Here’s day three: WPI at sea.
Every year, I treat the ladies to a catamaran cruise here in Barbados, and every year, I remember why this is a nonnegotiable on our itinerary!
We swam with turtles, had a beautiful lunch, drank wine, did tequila shots, and talked about work and life while floating around in the Caribbean. Honestly, a very productive day in my books!!
One of my favorite things about coaching these women is getting to know who they are outside of their businesses. And getting to spoil a group of women who are usually the ones making everything special for everyone else? I’ll happily do that every year.
I love these ladies. I love this little island. And I love that my job brings us all together, preferably on a boat with someone else handling lunch.
Applications for WeddingPro Insiders are open, and we have a handful of spots. If you want to spend the next year working on your business with us, then come hang out at my house in April 2027 and experience this for yourself, I’d love for you to apply.
Head to the link in my bio for the details, pricing, and application. Come meet your people. 💜💜💜
Special shout out to @breezy_days_barbados for the *incredible* day and to @c10ike for the photos!!
All, Building Your Brand, Featured, Goal Setting, Growing a Business, Ideal Clients, Podcast Show Notes, Starting a Business
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