Wondering what the deal is with a business plan–and if you even need to write one? In this episode, I walk you through what a business plan will reveal about your business and how to get started. Every business in the wedding industry needs a business plan. And a wedding industry business plan isn't as hard to write as you think! In this episode of The Power in Purpose Podcast, we talk about the five things a business plan will reveal about your business. Once you listen, be sure to download your Free Business Plan Template, Outline & Guide.
Are you ready to start moving in the RIGHT direction by taking ownership of your ideas, forming them into strategies, and then taking action? Are you ready to grow the business YOU want? In today’s episode of the podcast, I’m helping you step into your BOSSINESS by sharing the 5 things a business plan will reveal about your biz.
I know what you're thinking: writing a business plan is not high on your list of things to do.

You're probably asking yourself, what's the point of writing a business plan? I know what I want for my business, and I'm working toward my dreams, goals, and aspirations every single day.
It's true. You've gotten this far in your journey WITHOUT a business plan. No one can take that away from you. But imagine, just for a second, what you could accomplish if you wrote down a strategy for your wedding business?

So, why is writing a wedding business plan important?
Here's a fun statistic: did you know that people who write down their goals are 42% more likely to achieve them?
The same principle can be applied to strategies for your wedding business. I'm talking about strategies like sales, ideal clients, marketing, and growth.
They’re all the same in that when you develop these areas on paper, you’re much more likely to see them through to success.
What is a business plan?
A biz plan is an overarching strategy for the who, what, how, when, and most importantly, the why.
And let's face it, the why is why we’re all here and why YOU listen to our podcast!
You take strategies you would have in your company: your ideal clients, marketing, sales, competitive analysis… and you map out a plan for them.
A business plan is an overarching strategy for the who, what, how, when, and the why.
In today's episode, I'm sharing the 5 things a business plan will reveal about your wedding business. I'm going to walk you through my philosophy about business plans, share the 5 strategies it will reveal, and give you tips on how to jumpstart the process.
What does a biz plan accomplish?
It requires you to think deeply about what you want for your future, who you want to serve, and how you’re going to get there.
Writing a business plan has the power to transform your biz.
But I get it.
It’s not like I’m sharing 5 ways to make million dollars…. But….. it is the secret sauce to building and scaling a business that will last and maybe make you a million dollars.
It will definitely reveal if your business is even capable of making a million dollars.
After you listen to the episode, be sure to download your Free Business Plan Template, Outline & Guide. This free template helps to take the fear out of writing a biz plan and will get you past the dreaded blinking cursor.
In this podcast episode about how to write a wedding industry business plan, I teach you:
- Why a business plan is so important for your business and what a business plan actually is
- The 5 things a biz plan will reveal about your company
- How to do market research
- The power of knowing your ideal customer
- How your strengths, weaknesses, opportunities, and threats help you build a strategy
- Discovering your core values and what they mean
- Uncovering your purpose and making that your center
- 7 tips on how to get started with your biz plan
- How often you should revise/update your business plan
A biz plan requires you to think deeply about what you want for your future, who you want to serve, and how you’re going to get there.
Thanks for tuning into today’s episode of The Power in Purpose Podcast. I want to know– what was your biggest takeaway? Head to my Instagram to join the conversation!
Explore More Wedding Industry Resources
- How To Become A Wedding Planner With No Experience
- What You Need More Than Another Wedding Planner Course
- How To Go From Side Hustle To Full Time Wedding Planner
- 7 Ways to Use Honeybook as a Wedding Planner
- How Do I Write A Wedding Planner Business Plan?
- 5 Tips On Crafting a Business Plan To Book Out Your Biz With Your Ideal Clients And Get Paid
- How to Start a Wedding Planning Business
- The Secret to Designing a Business You Love: How To Vision Cast For Your Biz – And Why You Need To
- How To Build Your Portfolio As A Wedding Planner When You’re Just Starting Out
- Here’s What Every Wedding Planner Needs To Include In Their Wedding Design Proposals
- How to Start a Wedding Planning Business
For More Wedding Industry Business Secrets, Follow Me on Instagram
If I haven’t told you recently, I LOVE teaching business strategy. I love sharing how you can make simple changes to something in your business and see big results.
That’s why I am PUMPED to be speaking this week at the 2023 Backstage Pass Summit – the virtual event of the season exclusively for wedding pros,
The summit is completely free and runs September 27th - 28th.
I’ll be sharing how you can master the client onboarding process with my 10 steps to a seamless process. You’re going to LOVE my presentation and it’ll get you ready to onboarding all those amazing clients who WILL be hiring you this engagement season.
During the summit, you’ll also hear from wedding industry educators and experts on topics ranging from Artificial Intelligence to Getting Published. So if you want to learn how to...
* Onboard your customers
* Level up your marketing funnel
* Tune up your business legally
* Become the CEO of your business
* Book couples from Instagram
... and so much more! (👉🏻swipe to see the line up!)
🎫 Comment SUMMIT and I’ll send you the link to sign up for free.
I can’t wait for you to check out my presentation and kick your onboarding experience up a notch!
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It’s a WPI reunion! Today I got to spend time with some of the women that I get to talk to every single day. ❤️
I am *so* lucky to know these women, and to be invited into their business. I feel honored that I’ve gotten to coach them over the years and help them in some small way.
If you don’t have a community of women - get one. I truly believe that you should to do business alone. ❤️
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#weddingpro #weddingbiz #weddingbusiness #weddingpros #weddingindustry #weddingprofessional #weddingprofessionals #weddingindustryeducation #weddingexperts #weddingeducation #candicecoppola #thepowerinpurpose #weddingindustryexperts #eventindustry #honeybook #honeybookeducator #eventpros #risingtidesociety #weddingcommunity #weddingplannerlife #theknot #weddingcourse #weddingindustrycoach #weddingplanner #weddingphotographer #golddiggerpodcast #communityovercompetition #creativebusinessowner #createandcultivate

Just a reminder that applications are now open to join my mastermind for women in the wedding industry!
Swipe to get a look at what’s included in your experience 👉🏻
When I created this program, I wanted to build something that I wish I’d had when I was in the messy middle stage of my business.
I wish that I had…
👉🏻 Private time with a coach
👉🏻 Fast access to information & advice
👉🏻 A way to get feedback on everything from my pricing to my finances to my big goals
👉🏻 A community of like minded women who were building businesses like mine, and wanted to see me win ❤️
There are now just two spots left to join us inside WPI. If you’d like to learn more, shoot me a DM or go to weddingproinsiders.com!
❤️❤️❤️❤️
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#weddingpro #weddingbiz #weddingbusiness #weddingpros #weddingindustry #weddingprofessional #weddingprofessionals #weddingindustryeducation #weddingexperts #weddingeducation #candicecoppola #thepowerinpurpose #weddingindustryexperts #eventindustry #honeybook #honeybookeducator #eventpros #risingtidesociety #weddingcommunity #weddingplannerlife #theknot #weddingcourse #weddingindustrycoach #weddingplanner #weddingphotographer #golddiggerpodcast #communityovercompetition #creativebusinessowner #weddingproinsiders

I want you to imagine for a second what business would feel like if you had a coach and community you could rely on.
No more doing business alone, but instead growing your business with the help and support of a coach who gets it - and women who want to see you succeed.
I’ve taken my 12+ years of experience in the wedding industry and created this one-of-a-kind mastermind to give you everything you need to create an in-demand business and brand.
WeddingPro Insiders is a mixture of one on one coaching with me and the greater experience of masterminding with a group of high-achieving women in the industry who get it.
It’s a place where you can….
👉🏻 Feel safe to talk about your business - whether it’s this season’s challenges or your next greatest idea.
👉🏻 Learn strategies that help grow your business and your bank account
👉🏻 Find ways to innovate in your field and build a brand that is recognized
👉🏻 Celebrate your accomplishments with a group of 30+ women ready to celebrate alongside you
👉🏻 Be vulnerable about where you need help and support
👉🏻 Build a business that feels aligned with how you want to work and your goals
👉🏻 Feel seen, heard, understood, and appreciated
I believe you shouldn`t have to do business alone.
I know you`re feeling called to grow your business with the support you deserve. Are you ready to apply and join us inside WeddingPro Insiders?
If you’d like to learn more about this experience, visit weddingproinsiders.com and signup to apply. We only have a few spots left!
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#weddingpro #weddingbiz #weddingbusiness #weddingpros #weddingindustry #weddingprofessional #weddingprofessionals #weddingindustryeducation #weddingexperts #weddingeducation #candicecoppola #thepowerinpurpose #weddingindustryexperts #eventindustry #honeybook #honeybookeducator #eventpros #risingtidesociety #weddingcommunity #weddingplannerlife #theknot #weddingcourse #weddingindustrycoach #weddingplanner #weddingphotographer #golddiggerpodcast #communityovercompetition #creativebusinessowner #weddingproinsiders

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