Wondering what the deal is with a business plan–and if you even need to write one? In this episode, I walk you through what a business plan will reveal about your business and how to get started. Every business in the wedding industry needs a business plan. And a wedding industry business plan isn’t as hard to write as you think! In this episode of The Power in Purpose Podcast, we talk about the five things a business plan will reveal about your business. Once you listen, be sure to download your Free Business Plan Template, Outline & Guide.
Are you ready to start moving in the RIGHT direction by taking ownership of your ideas, forming them into strategies, and then taking action? Are you ready to grow the business YOU want? In today’s episode of the podcast, I’m helping you step into your BOSSINESS by sharing the 5 things a business plan will reveal about your biz.
I know what you’re thinking: writing a business plan is not high on your list of things to do.
You’re probably asking yourself, what’s the point of writing a business plan? I know what I want for my business, and I’m working toward my dreams, goals, and aspirations every single day.
It’s true. You’ve gotten this far in your journey WITHOUT a business plan. No one can take that away from you. But imagine, just for a second, what you could accomplish if you wrote down a strategy for your wedding business?
So, why is writing a wedding business plan important?
Here’s a fun statistic: did you know that people who write down their goals are 42% more likely to achieve them?
The same principle can be applied to strategies for your wedding business. I’m talking about strategies like sales, ideal clients, marketing, and growth.
They’re all the same in that when you develop these areas on paper, you’re much more likely to see them through to success.
What is a business plan?
A biz plan is an overarching strategy for the who, what, how, when, and most importantly, the why.
And let’s face it, the why is why we’re all here and why YOU listen to our podcast!
You take strategies you would have in your company: your ideal clients, marketing, sales, competitive analysis… and you map out a plan for them.
A business plan is an overarching strategy for the who, what, how, when, and the why.
In today’s episode, I’m sharing the 5 things a business plan will reveal about your wedding business. I will walk you through my philosophy about business plans, share the 5 strategies it will reveal, and give you tips on how to jumpstart the process.
What does a biz plan accomplish?
It requires you to think deeply about what you want for your future, who you want to serve, and how you will get there.
Writing a business plan has the power to transform your biz.
But I get it.
It’s not like I’m sharing 5 ways to make millions of dollars…. But….. it is the secret sauce to building and scaling a business that will last and maybe make you a million dollars.
It will definitely reveal if your business is even capable of making a million dollars.
After you listen to the episode, be sure to download your Free Business Plan Template, Outline & Guide. This free template helps to take the fear out of writing a biz plan and will get you past the dreaded blinking cursor.
In this podcast episode about how to write a wedding industry business plan, I teach you:
- Why a business plan is so important for your business and what a business plan actually is
- The 5 things a biz plan will reveal about your company
- How to do market research
- The power of knowing your ideal customer
- How your strengths, weaknesses, opportunities, and threats help you build a strategy
- Discovering your core values and what they mean
- Uncovering your purpose and making that your center
- 7 tips on how to get started with your biz plan
- How often you should revise/update your business plan
A biz plan requires you to think deeply about what you want for your future, who you want to serve, and how you’re going to get there.
Thanks for tuning into today’s episode of The Power in Purpose Podcast. I want to know– what was your biggest takeaway? Head to my Instagram to join the conversation!
Explore More Wedding Industry Resources
- How To Become A Wedding Planner With No Experience
- What You Need More Than Another Wedding Planner Course
- How To Go From Side Hustle To Full-Time Wedding Planner
- 7 Ways to Use Honeybook as a Wedding Planner
- How Do I Write A Wedding Planner Business Plan?
- 5 Tips On Crafting a Business Plan To Book Out Your Biz With Your Ideal Clients And Get Paid
- How to Start a Wedding Planning Business
- The Secret to Designing a Business You Love: How To Vision Cast For Your Biz – And Why You Need To
- How To Build Your Portfolio As A Wedding Planner When You’re Just Starting Out
- Here’s What Every Wedding Planner Needs To Include In Their Wedding Design Proposals
- How to Start a Wedding Planning Business
For More Wedding Industry Business Secrets, Follow Me on Instagram
It’s Friday Introductions, but today I’m not introducing myself. I want to introduce you to my friend @marthabitar!
Martha is the co-founder of @flodesk, the founder of @buildwithstencil, and someone I have admired for a very long time. But over the last four months, I’ve had the opportunity to build Cue alongside her and see her brilliance in action—and I have learned more about business, building, leadership, and what’s actually possible than I could ever fit into an Instagram caption.
But what I admire most about her has very little to do with what she has built! She is one of the most generous people I have ever met. And I don’t just mean with her time, knowledge, or resources. Martha builds for generosity. She thinks about what she can give people, what she can unlock for them, and how she can make them feel like they, too, are larger than life.
She also might disagree with me on this, but Martha is fearless.
I have brought her ideas that felt enormous. I’ve watched other women bring her ideas that felt almost impossible. And I have never once heard Martha say, “No, we can’t do that.”
Instead, it’s: Anything is possible. Yes, let’s build that. Yes, let’s do that. Of course we can do that. Let’s figure out how.
And when you spend enough time around someone who believes that way, something starts to change in you, too. Things you thought were too big start to feel buildable. Things you thought were reserved for other people start to feel available to you. You start challenging the status quo, building things you never thought you were capable of building, and becoming more of the person you always knew you were.
Martha has done that for me. And I’ve watched her do it for so many other women over these last four months.
She cares deeply about people. She believes in people. She makes people feel capable. And somehow, while building enormous things of her own, she still makes room to help other people build theirs.
Everybody needs a Martha in their corner.
I feel incredibly lucky to have this Martha in mine.
And now I’m crying. So, happy Friday!!!
The more I watch wedding planners use Cue, the more I realize how much wedding planning software has forced planners to work around the technology they use every day.
We’re deep in beta testing Cue right now, and watching real wedding planners use something we’ve built from the ground up has been incredibly gratifying.
But there’s something I can’t stop thinking about.
The number of tools, tabs, spreadsheets, documents, emails, and workarounds planners are using to manage ONE wedding is kind of wild.
And some of the feature requests we’re getting are so logical that my first thought is sometimes, Wait… wedding planning software doesn’t already do that?!
Our beta testers are helping us see exactly where existing tools create more work instead of less. And it’s reinforcing why we’re building Cue differently.
There’s one request in particular that has sent us down a VERY interesting rabbit hole. 👀 More on that soon.
In the meantime, I want to hear from you:
What’s a no-brainer feature you think wedding planning software should have that somehow… still doesn’t?
Drop it in the comments. I’m listening. 👇🏻
All, Building Your Brand, Featured, Goal Setting, Growing a Business, Ideal Clients, Podcast Show Notes, Starting a Business
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