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I believe that entrepreneurs who lead with their purpose are more successful, less likely to burn out, and deeply connected to why they do what they do. 

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Building Your Branding

Selina Howard on Finding Your Purpose, Making Bold Moves & Serving Your Niche

September 1, 2020

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I'm candice!

I'm Candice, your new tell-it-like-it-is BFF (and purpose cheerleader). Are you ready to grow and scale a profitable business with purpose–and one that gives back to your meaningful life? Thought so!


What's your brand cocktail for success?

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*cues up to the bar* Let's start the tab, shall we? Take the quiz and find your brand cocktail for success.

Selina Howard is the Creative Director/Stylist for Vainglorious Brides, is an internationally published bridal stylist for brides who crave a curated fashion experience for their wedding day and all surrounding events.

Before Selina launched Vainglorious Brides she was a full-time educator who holds a B.S. in Health Education from Virginia State University and a M.S. in Teaching and Learning from Nova Southeastern University. 

I met Selina for the first time at The Coterie Retreat, where we both sat on a panel about styled shoots. I’ve wanted to have her on the podcast for a long time–her journey to becoming one of the most sought after bridal stylists in the wedding industry is fascinating. In today’s episode, Selina talks about how she went from a PE teacher to dressing some of the biggest celebrities for their wedding day–and opening up her own bridal store in Atlanta.

I’ve watched Selina’s career explode over these last several years and it’s inspired me–and I know it will inspire you. At the heart of what Selina does is to encourage us to thrive with intention through a journey of self-love and discovery by taking the road less traveled.

And boy, is she a shining example of this.

In today’s episode, we dive into her journey. She gives advice on how you can shift your entire career, make bold moves, and go after your true passion and purpose. We also talk about creating a business that serves an underrepresented niche – women of color. 

On Today’s episode of The Power in Purpose Podcast with Selina Howard:

  • Selina shares why/how she made such a big shift in her career and how you can do the same. 
  • How being specific about who you serve can have a greater impact on how your business succeeds. 
  • The power of boldness and ways you can be bold in your own career and life. 

Thanks for tuning into today’s episode of The Power in Purpose Podcast. I want to know– what was your biggest takeaway? Head to my Instagram to join the conversation!


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Some of the links used in this blog post are affiliate links. When you purchase something, our company receives a small compensation at no cost to you. This compensation helps to maintain the cost of creating helpful content, like our podcast, so you can build a profitable business with purpose.

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Each week, we explore how to build a profitable business with purpose—and the stories behind successful entrepreneurs who have. Get ready to dig in and have meaningful conversations about business and life, as we explore the strategies and techniques that build the kind of business you want. 

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