menu

upgrade your clients

power in purpose podcast

Join My Mastermind

shop the shop

Grab tools and resources to instantly level up your wedding biz. From pricing calculators to email templates, business processes to swipe files... the Candice Coppola Shop has it all.

hey there!

I believe that entrepreneurs who lead with their purpose are more successful, less likely to burn out, and deeply connected to why they do what they do. 

I help women like you build a profitable business with purpose.

close menu

LEARN MORE ABOUT ME

For Wedding Planners

get biz tools

like a pro

All the training and support you need to design, coordinate, and plan high-end weddings

Let's Go!

Growing a Business

What Are The Best Resources For Wedding Planners?

October 22, 2023

is honeybook the right fit for your biz?
how to get your first client
8 free af ways to market your biz
Now Trending:
I'm candice!

I'm Candice, your new tell-it-like-it-is BFF (and purpose cheerleader). Are you ready to grow and scale a profitable business with purpose–and one that gives back to your meaningful life? Thought so!

hello,

What's your brand cocktail for success?

take the quiz

*cues up to the bar* Let's start the tab, shall we? Take the quiz and find your brand cocktail for success.

Let's talk about the oversaturation of the wedding pro-education industry for a second. Today, everyone shouts from the rooftops that they can teach you to be a better wedding planner. But how do you tell the good from the bad? How do you tell who and what is worth investing in with so many different options at your fingertips? With over 13 years in the wedding industry under my belt, I've gathered the best resources for wedding planners – just the best, nothing else – and stuff that I've personally used in my own business.

Inside this blog post, I'm sharing with you the BEST resources for wedding planners–from software to stock photos, education to courses, we're covering it all in today's post.

So, if you've been searching for resources to up your wedding planning business–bookmark this post and check out each below.

WeddingPro Insiders

This is my pride and joy, and if you've followed me for a while, you could have probably guessed WeddingPro Insiders would be at the top of the list. Not to be dramatic, but my 12-month business mastermind is kind of the crown jewel over here at Candice Coppola.

It's a complete 360 transformation in your wedding business – with high-level support and accountability where you need it most. I think what I'm most proud of is the community I've cultivated with such an intimate group.

You should NOT have to do business (or cocktail hour) alone; in WeddingPro Insiders, you won't have to. Spaces tend to fill up fast, so if that sounds like what your heart needs, get on the waitlist, and I will reach out once the doors open again!

Let's talk about the oversaturation of the wedding pro-education industry for a second. Today, everyone is shouting from the rooftops that they can teach you to be a better wedding planner. But how do you tell the good from the bad? How do you tell who and what is worth investing in with so many different options at your fingertips? With over 13 years in the wedding industry under my belt, I've gathered the best resources for wedding planners - just the best, nothing else - and all stuff that I've personally used in my own business.

The Planners Playbook

Calling all wedding planners looking to elevate their business! Unlike WeddingPro Insiders, which caters to weddings pros of all kinds (from cake designers to stationery pros!), the Planners Playbook was created just for you, a wedding planner.

There's a lot of focus on marketing and some of the sexier shiny objects in business out there, but in the Planners Playbook, I want to help you become better at doing the work you love: planning magazine worthy weddings.

So are you ready to level up your planning skills and learn ALLLLL my wedding planning, coordination, AND design tricks? I know–how can you resist! Be sure to get on the waitlist so you'll be the first to know when The Planners Playbook opens!

Honeybook

You know I LOVE Honeybook. I love the little sound my phone makes whenever I get paid, but more importantly, I love how EASY it makes it for my customers to pay me. I could go on and on about the features, but if you are looking for a tool to help you manage your customers' contracts, brochures, and invoices all in one place, I honestly believe Honeybook can't be beaten.

It was my weapon of choice in my own wedding planning business, and I still use it for my coaching business today. Sign up using this link and get 50% off for your first entire year!

Another perk? Honeybook connects you with even more resources for wedding planners because of their close relationship with the Rising Tide society. Trust me, this is a community you want to be in!

I've written several articles about Honeybook if you want to investigate further. Check out these posts:

Legally Set

If you are running a business, you need a solid contract (and likely – contracts!). My dear friend Kunbi (who you've likely heard on the Power in Purpose podcast!) has created contract templates for wedding pros of all kinds. She also has a free rescheduling addendum on her site, so make sure to snag that, too (heaven forbid you ever need it again, right?). It's hard to tell the good from the bad online, but your contract isn't something you want to roll the dice with, hoping it's strong enough to protect you. I trust Legally Set with whatever I need (and you can hire Kunbi if you want even more support!).

Flodesk

There are so many reasons why I love Flodesk, and if you are a wedding planner looking to grow an email list, I have a feeling you are going to love them too. First, they have so many great email templates that make your emails actually look good. I can't be the only one more excited to create a beautiful email, right?

And because I'm enjoying the process more, I'm actually sending out more emails to my list as well (and making more sales). Lastly, I love that the price for Flodesk doesn't change, no matter how large my list grows. Click here for a 50% off Flodesk Promo Code and save on your first year! And if you're wondering about which is better – Flodesk vs. Mailchimp – check out this article!

Let's talk about the oversaturation of the wedding pro-education industry for a second. Today, everyone is shouting from the rooftops that they can teach you to be a better wedding planner. But how do you tell the good from the bad? How do you tell who and what is worth investing in with so many different options at your fingertips? With over 13 years in the wedding industry under my belt, I've gathered the best resources for wedding planners - just the best, nothing else - and all stuff that I've personally used in my own business.

Haute Stock

Remember when stock photo sites used to be completely janky (and hideously expensive)? Haute Stock has been such a game-changer for me as I always look for new ways to market my wedding coaching business. I also love the value they place on diversity, and I know not all of my stock photos from them will have exactly the same type of model in them (one that, quite frankly, rarely represents the type of clients I actually work with!).

If you're just starting out in your wedding planning business, Haute Stock will be one of those secret weapon wedding planner resources you love. Building your portfolio is tough at first, but Haute Stock has beautiful images you can use to get started!

Click here to sign up for Haute Stock and use the promo code CANDICE to save 15% off your subscription!

Styled Stock Society

If Haute Stock isn't your style (or you just believe more is more), I also absolutely love Styled Stock Society for fresh stock photos on the regular. One little extra thing I love about them is that they provide new templates every month (Pinterest Pins, Instagram carousels, onboarding brochures, you name it – all editable in Canva!). So not only do you get stock photos, but you get easy ways to create graphics you will actually use.

They have plenty of wedding photos, too, so you can use them to beef up your website with imagery. And let's not forget the ‘gram!

The Client Cocktail

When it comes to the best resources for wedding planners, you need to figure out who your ideal client is first. Otherwise, your efforts to improve your customer experience and increase your marketing efforts will ultimately be in vain. Fortunately, finding your ideal clients just happens to be my secret sauce, and I've spilled all the details you need here.

The Client Cocktail is NOT another ideal client avatar exercise. Instead, it's a four-part formula teaching you:

  1. How to Repel the Clients you don't want (before they inquire)
  2. How to find and attract real life ideal clients (I won't try to convince you that unicorns exist!)
  3. Once they inquire, I teach you my sales techniques so you can book weddings faster than ever before
  4. Finally, I teach you how to serve them really well (so they refer their friends!)

Oh yeah, I even throw in my favorite rum punch recipe and an implementation checklist, so you actually use what you've learned. Sound good? You can grab it here for only $47!

Engage Summits

I believe that by elevating the people you surround yourself with, you automatically elevate your business. There are so many conferences out there that help you connect with fellow wedding planners, but truly nothing is like Engage Summits (at least that I've found!). Not only do they provide the most incredible speakers and education, but attending their summits is a completely immersive experience. Be prepared to feel inspired and creatively stretched once you realize truly everything that is possible for you.

Signature CEO Conference

Can I be honest? Sometimes I think we spend too much time looking within our industry and forget to look outside and see what we can bring in from other industries. Last but not least, if you want to transform your wedding business into a place where you are more than just a “wedding planner” but a true CEO, consider Signature CEO Conference your stepping stone to truly lean into and embrace that role. If you want to connect with fellow entrepreneurs of all kinds and want to step into something a little different than the typical wedding planner education circles, I highly recommend it!

Top 10 Resources for Wedding Planners

If you have ANY questions about anything I've recommended here, send me a DM, and let's chat about it. If you know me, you know I'm insanely passionate about helping wedding planners grow and build a business and life they LOVE. These resources are just stepping stones to get you there.

Want the links again? Here are my top 10 resources for wedding planners

  1. WeddingPro Insiders
  2. The Planners Playbook
  3. Honeybook
  4. Legally Set
  5. Flodesk
  6. Haute Stock
  7. Styled Stock Society
  8. The Client Cocktail
  9. Engage Summits
  10. Signature CEO Conference

Is your head spinning from all the resources I just hit you with? If you are wondering where to start, jump on the waitlist for The Planner's Playbook – it will be the best money you have ever spent.

Explore More Wedding Industry Resources

For More Wedding Planner Business Secrets Follow Me On Instagram

When you created systems for your business - did you create them for your best days… or your worst?

My guest on this weeks episode of The Power in Purpose Podcast is none other than @simplysandrayvonne - a systems strategist and Honeybook expert for wedding pros - and Sandra wants you to think about your systems differently.

Our conversation talks about how you can set up your systems for your worst days, and also how to navigate your business with a chronic illness.

✨ Comment the word SUPPORT below and I’ll DM you a direct link to listen. I can’t wait to hear what you think! 🥰

#thepowerinpurposepodcast #weddingpros #honeybook #weddingplanning101 #weddingphotography #weddingindustry #weddingbusiness #candicecoppola #systemsandprocesses
Who you think you’re emailing vs who is actually responding 💀

I had to jump on this one because it was too funny 😂 Fun times at #trinidadcarnival on Jouvert morning! I definitely enjoyed myself, my wig, and the corn soup.

We all put on a polished front but I think who we are behind the scenes and away from our desks is way more interesting and relatable! Here’s some encouragement to make a reel like this too and show off your personality 😆 #relatable #behindthescenes
We were long overdue for a shank and cuddle. 🫶🏼 ilysm and tag your bestie who needs to hear this pep talk too and for the love of Pete STOP PROCRASTINATING 😘 #motivation #procrastination #candicecoppola #weddingindustry #weddingpros #weddingvendodors #smallbusiness #peptalk #shankandcuddle
Should you be on TikTok? That’s a question I get asked a lot - and it should come as no surprise that I have some STRONG feelings about this.

The quick answer is yes - but not on the way you think.

Comment EPISODE 128 and I’ll send you a link to this weeks episode of The Power in Purpose podcast where you’ll hear me make the case for why it think it’s a MUST.

Plus, I talk about Nancy Meyers, THAT submarine, and Vanderpump Rules.

Once you listen, I’d love to hear your take. Agree or disagree with my opinion?!
 #weddingindustry #weddingpro #candicecoppola #marketing #weddingpros #weddingplanning101 #weddingindustryeducation #marketingstrategy #socialmediamarketing


Some of the links used in this blog post are affiliate links. When you purchase something, our company receives a small compensation at no cost to you. This compensation helps to maintain the cost of creating helpful content, like our podcast, so you can build a profitable business with purpose.

+ show Comments

- Hide Comments

add a comment

Join the Convo

Check out the most recent posts

Here's some recent posts to check out

before you go...

More Strategy Tips

on YouTube

Downloads packed with my 10+ years of expertise planning million-dollar events

It's time to give your wedding biz a glow-up.

shop now

Resources that get delivered immediately

You just found your new biz BFF.

Get ready to grow your business with intention, one episode at a time. Join me every Tuesday to have a conversation about marketing, mindset, or money on The Power in Purpose Podcast.

it's like having me in your back pocket (literally)

LISTEN ON apple
LISTEN ON the blog
LISTEN ON SPOTIFY
listen on google

Each week, we explore how to build a profitable business with purpose—and the stories behind successful entrepreneurs who have. Get ready to dig in and have meaningful conversations about business and life, as we explore the strategies and techniques that build the kind of business you want. 

I believe entrepreneurs who lead with their purpose are more successful, less likely to burn out, and deeply connected to why they do what they do. 

listen on amazOn

these posts are on fire

Wanna steal my biz secrets?

or at the very least, hear the story about how I met Beyonce?